Email Marketing

People visiting your website come from different entries into Google, Yahoo, Bing, and other search engines and social media sites. Many investors fail because they focus more on new customers and forget about present customers. Email marketing is a sure way of maintaining present customers as well as communicating with new customers. It is about creating free, attractive, and interesting offers for your customers and readers who are willing to exchange their email address for that particular offer.

The Functioning Of Email Marketing

Initially, a visitor comes to your blog post and while reading s/he comes across the call to action (CTA) at the end of the post. The visitors may choose to subscribe by entering their email address followed by clicking the submit button. In any case, the visitor subscribes in exchange for a free gift that is obviously related to the blog/niche. The visitor then sees a message pop thanking him or her for subscribing. At this point, the visitor automatically joins your list and becomes part of your email campaign. The customer begins to receive your emails a day after subscribing.

When Should You Start Email Marketing?

Before you begin an email campaign you need to first spend time building your brand, website, product, and business. This is an essential step to creating trust and a lasting relationship with your customers. You also need to have a proper understanding of the behavior of your audience, their likes and dislikes, and how long they stay on your site or page. You can monitor this using Google's Search Console Analytics.

Tips For Successful Email Marketing

Are you trying to increase the click through rates to your e-commerce store or WordPress type blog website? What can you do to increase the number of times an email is shared or to boost your email open rates? These are the questions that should guide you in your efforts to have a successful email marketing approach. Below are some tips that are answers to your questions above:

- Have and share a clear reason as to why visitors should click on your CTA.

- Be concise. Let your emails not be too long. People do not have all the time; they just need to scan important information. In addition to this, let your subject lines be short, containing valuable information.

- Remove any words that might trigger spam filters. These words are such as “you are a winner”, “free”, etc. Also, avoid using excessive exclamation marks.

- Consistency is key. Have a set day and time that you send your emails. Whether on weekly, monthly, or whatever frequency you like, choose a time that you think is best for your audience.

- Design your emails to be mobile responsive so that you don’t miss out on opportunities because your email was not mobile friendly. Also, ensure that the emails are readable even without the customer having to download graphics.

- Segment the email list on the basis of the data you have about your customers, for example, gender, age, buyer behavior, etc. This will help you send relevant messages to your specific target customers.

- Maintain your emails simple and professional. Focus more on the benefits the customer will derive.

- Add links to the email so that the reader can click through to your store or website.

- Add buttons for social sharing like Linkedin, Facebook, and Twitter. This promotes social sharing.

- Finally, ensure that it's easy for people to opt out or unsubscribe from receiving your emails.


When done right, email marketing could be the beginning of the success story for your business. Make sure you test and preview your emails before sending them so that everything is in order before sending. Don't forget to track the rates of response so that you can measure the impact of your efforts and refine your email marketing campaign.



Online Election Software Is Changing The Way We Vote

Imagine a scenario, its election day in your organisation, you don't want to get up early from the bed, but you need to, otherwise you would have to stand in long queue and wait for hours. Already feeling irritated, right? More over, you may find travelling long distances for voting, a very overwhelming task too. Yes, indeed it is! Many people face the same scenario on the election day and result is, that voter turnout becomes very low. Many people still doesn't realise the importance of voting and their laziness or unavailability makes it impossible for them to vote. But now, imagine a scenario again of an election day at your organisation, you simply getup, pickup your phone and some click-clicks and done, you have voted successfully! Sounds simply wow, right? How wonderful to have such an online voting system! Adopting this kind of system, would be boon for both the organisation and the voters, as well.

The benefits of having an online elections are numerous. Having a paper ballot election, need lots of organising work to be done on part of the organisations. They have to arrange for the ballet system, print the ballet sheets, arrange for the security systems, and keep pushing and motivating people to come and vote, and then again comes the counting process, a hectic and difficult work which needs constant monitoring. Having a simple software for voting, would rule out all of this organising work as well as save lots of time and energy for some other productive works. It is a green way to conduct the elections with no use of papers and other materials. Also, how easy would it be to have your results instantly and saving that hectic work of counting with all the work done automatically by the software!

Also as a voter, it would be a lot easier too for anyone to vote with elections been conducted online. It is not even an unaccessible way since internet is no more a niche, in fact internet is sort of omnipresent today. You just need to have a device connected to it and its done. You don't have to travel, which would save a lot of time, energy and fuel too. Another reason of being a green way to conduct the elections online. Wherever you travel in world, you would be able to vote by a simple app on your iOS or Android device. And you would no more be called an 'irresponsible member' of an organisation for being not turning up for voting! Don't you find such an online election system tempting? Yes, you sure must be! It is all about advantages and almost no cons to it.

Want such a system for your organisation too? Then don't worry, there is already an expert service provider available for this: This software has some amazing features which will make the election experience a happy and smooth one, for both the organisation and the voters. With a very secured voting system which is based on unique voter id and voter key which allows a voter to vote only once and a very high security encryption system which will keep the ballet secure too, it is a perfect one. Also it is both desktop and mobile friendly which makes it possible for your voters to vote from any location. It will also a help your organisation in adding some personal touch to your elections, by way of customisation such as company logos, colours etc. Also no need to worry about the setup, as it is very easy and user friendly and '' has an amazing customer support all ready for your help. And with automatic result calculations, what more can one want? So go visit and adopt it as your efficient and effective online election organiser for your organisation!



The Health Benefits Of Turmeric

For hundreds of years, people in Asia have been using turmeric in order to not only cook delicious dishes, but also for its amazing health benefits. In recent times though, Western scientists have finally gotten the chance of analyzing turmeric and they were very surprised about what they have found. It seems that turmeric has very powerful disease fighting capabilities that has presently led to the development of various types of supplements which are available almost everywhere on the internet. So if you want to read more about the benefits of using turmeric, below we're going to focus more on them.

Where to get turmeric supplements

It's very important that everyone who is looking for the best curcumin supplement out there to do their research and only buy from the online store of their choice after they learned more about its reputation. The thing is that since turmeric has become so popular, a lot of people have started to come up with their own version of it which is generally less powerful and in many cases unhealthy compared to the original mixture. Therefore, you should try as much as you can to do some extensive research before placing your order.


Scientists have been heavily studying the positive effects turmeric has on the human body for many years now and they found out that the special enzyme called curcumin reduces inflammation in the body and at the same time it also strengthens the immune system. The results of their research have basically brought turmeric to the status of wonder drug and it can be now used for a wide range of ailments, including cuts, cancer, Alzheimer's disease and so forth.


There are many types of teas, poultices and also creams available on the market that are laced with turmeric powder and are therefore very healthy for the human body. Great care should be taken by those who decide to buy them, since many shady sellers, epically from Asia are selling them for a low price, but "forget" to mention they aren't the real deal. In some cases, they can even make you sick.

Bearing mind

While it's a good idea to include turmeric in your diet, y should make sure that you don't take too much of it, since this will only lead to side effects such as upset stomach, nausea, headaches and so forth. You should also tell your health provider if you want to start taking turmeric supplements.

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